Choosing your affiliate marketing niche isn't easy. It gets made even harder by all the contradictory advice you're going to get from the gurus. Self-proclaimed gurus, at that.

Much of the advice you'll get centers around picking a marketing niche that you already know something about. If you're a dog lover, set up a dog site; if you love knitting, set up a knitting site and so on. You know the kind of thing. Well, that's okay if you want to spend your day talking about knitting dogs or whatever. But what if, now this is a radical idea but bear with me, what if you want to make money from your website? Told you it was radical. Pass the smelling salts, grandma, lady over here just came over all unnecessary.[...]

It is increasingly hard, as the internet continues to expand into almost every type of industry, to determine which home business possibilities will generate a lucrative return and which ones are a waste of time.[...]

When you look at a successful businessman, you're looking at at a salesman. That's what businessmen do, they sell things. This isn't immediately apparent because some professionals, such as accountants, sell their services instead of goods but, in the end, they're all salesmen. When you go into business, you'll be selling goods or services. It doesn't matter whether you sell ice cream or Hollywood scripts, you have to sell to survive.[...]

Powerful marketing campaigns are implemented by most professional internet marketers. Their advertising budgets are quickly used up by every kind of advert you can think of, from tiny microsites all the way up to full page advertisements in newspapers and magazines. Productive advertising campaigns need not break your bank, however. If you use modern online marketing techniques, you can achieve most of your program for a fraction of the cost that many willingly pay.[...]

Working from home and making a great living. Doesn't that sound good? If, like me, you hate driving to work in heavy traffic, you hate having to 'be there' at whatever time suits your boss, you hate the office politics, the coffee from a machine and the general lousiness of being a wage slave, working from home sounds great.[...]